The Digital Marketing & Media Design program will help students understand target audiences and how to reach and persuade them using platforms such as Facebook, Instagram, Twitter, and YouTube. Students will build a brand story from the ground up. They will learn to use digital marketing, social media, create content, and finally learn how to design, package and sell their ideas.
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This program will take students through all the basics and help them explore the avenue of digital marketing and put it into practice. Students will also have the opportunity to build their own personal brand and learn the benefits of having a personal brand.
Through coursework, practical training, and internship/community classroom experiences, students will develop the skills to pursue careers in digital marketing, social media management, branding, and content creation.
